Starting direct selling business



Despite the fact that the participation of direct selling in the market is rather small, this area of business experiences dynamic growth. One of the indicators of the gradual development of direct selling is a considerable increase in the amount of job offers for the position of direct seller, broker or consultant. Additionally, this particular form of selling attracts more and more people due to their constant lack of free time. If you are a self-disciplined person who find it easy to communicate with each other, and who is not afraid of plenty of challenges, the position of direct selling consultant may turn out to be just perfect for you.

Initial requirements
Being a consultant in a direct selling business actually does not require any special experience or particular qualifications. The two traits of character, which are vital in this profession, are diligence and a desire of constant development. Our main responsibility will consist of presenting and promoting the offers of a variety of partner companies. Usually, this job is performed as an own business activity or on the basis of the cooperation agreement. Full time job is first and foremost offered to office workers.
New consultants usually find their work tough at the beginning. When building our own sales network as a part of the cooperation agreement we should be prepared that only a small percentage of companies will be interested in our offer. Therefore, constant self-work and self-improvement are required from us if we want to negotiate efficiently with potential customers. At the beginning of our adventure with direct selling, we should treat it as an additional source of income. Moreover, to acquire valuable knowledge, it is also worth to attend the trainings organised by the partner companies.

Which articles people buy most frequently?
Market research clearly indicates that direct selling is most efficient in the telecommunication sector, as well as in the daily use articles sector. Other products that are frequently bought via direct selling include clothes and cookware. To lure the customers, direct selling consultants usually offer some bonuses (e.g. cosmetic samples).

Where to look for the potential customers?
While looking for our potential customers it is a good idea to make use of a variety of mass media and information sources. One of the obvious examples here is the Internet. With the help of this medium we can send emails containing trade offers or present the range of our products on different websites. Moreover, we should also consider starting up our own website. Another popular way of acquiring customers in direct selling is telemarketing.

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Comments (2)

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  1. sibo says:

    I am interesed in starting this kind of buisness I will require more information or ideas on how I can start

  2. This is a great tip especially to those fresh to the blogosphere.
    Brief but very precise information… Many thanks for
    sharing this one. A must read post!

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